September 2006 - latest update June 2007
http://www.ani-mates.org.uk (opens in a new window)
A small marketing and information site for this pet care business based in the UK.
The brief from the client was to develop a fun yet professional site which would convey the attitude of the owner and their approach. The site uses CSS for all formatting and positioning. The site conforms to accessibility guidelines to level A. Automated testing was carried out using the Bobby and Cynthia services. The site transforms gracefully for version 4 browsers and below.
Search engine optimisation using keyword density and relevance and Google Adwords campaigns have driven traffic to this site and resulted in a good start for the business with over 10 new clients in the first 2 months of operation.
I was involved in the full project lifecycle of this site, specifically: